💫 Have you ever wondered what it’s like to photograph some of the biggest names in the world? Let me take you behind the scenes with Matthew Jordan Smith, a celebrated portrait photographer known for his work with icons like Aretha Franklin, Queen Latifah, and Zendaya. 🎬
The Iconic Start
📸 Matthew’s story begins with a gift—a camera from his father when he was just a kid. Moving from Brooklyn to South Carolina, this camera became his sanctuary in a world where he felt like he didn’t belong. It wasn’t just a hobby—it was a calling. Fast forward through art school, assisting top photographers in New York, and a journey that took him from one of the world’s busiest cities to the serene streets of Tokyo, Matthew has learned a thing or two about the craft.
The Power of Connection
Matthew’s most profound advice to any photographer, aspiring or seasoned, is to connect with your subject. Whether it’s a celebrity like Zendaya or Aretha Franklin, Matthew goes beyond the superficial. “I always dive into research,” he says, because it’s about making a personal connection, finding out what they love, and bringing that to the shoot. 🙌

His work with Aretha Franklin is a perfect example. For 13 years, he photographed the Queen of Soul, capturing her essence not just through the lens, but in moments where they would sing together in the studio. 💛 He knew she loved yellow roses, so he sent her some before their first shoot, which sparked an unforgettable relationship. 📚 This kind of connection is what turns photos into timeless, iconic images.
Tokyo: Where Perfection Meets Creativity
🌸 Now based in Tokyo, Matthew finds that the city’s perfectionist culture has deeply influenced his work. The meticulous care put into everything from food to art has inspired him to push his boundaries. He even prints on washi paper, a traditional Japanese material, adding layers of texture and history to his photographs. “Being here makes you see things differently,” he shares, revealing that living in Japan has heightened his pursuit of perfection.
What Keeps Him Going?
Even after decades in the business, Matthew is still chasing that iconic image. Whether it’s using AI to create mood boards for clients or playing the music his subjects love during shoots, he’s always finding new ways to stay true to his artistic voice while embracing change. 🙏
The Key Takeaway
If you’re a photographer—or creative of any kind—remember this: it’s about the journey, not the likes. 👏 As Matthew says, “You have to love the craft. Forget about the fame and focus on making art that speaks to your soul.”
So, what are you waiting for? Get out there and create something iconic! 🎨✨

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