✨ “You can’t just do the same thing over and over again and expect different results.” ✨
That quote hit me hard during my latest interview with Ben Alderman—a CrossFit athlete, business owner, and family man who shared his powerful insights on blending fitness, entrepreneurship, and family life. In this conversation, Ben reflects on the parallels between physical and business fitness and how both require resilience, accountability, and a relentless drive to improve every day.
The Fitness-Business Parallel: Pushing Through Challenges 💪
Ben’s journey started when fitness was just a hobby. Soon, it turned into a passion, and eventually a business—a gym that allowed him to align his love for movement with entrepreneurship. But it wasn’t just about lifting weights or running a gym—it was about doing the grunt work that no one sees, even when motivation runs low.

“As an athlete, my goal was to close the gap between me and the guy above me in the rankings,” Ben said. The same applies to business. “You always strive to push past challenges, just like in a workout.” Whether you’re chasing sales numbers or chasing PRs in the gym, the key is consistency.
💥 Key takeaway: Success doesn’t come from shortcuts—it’s built through small, incremental progress every day.
Building Resilience in Life and Business 🛠️
Ben emphasizes that resilience is crucial in both fitness and business. Success doesn’t always come quickly—sometimes, you have to be a “slow learner.” For him, being willing to learn, adapt, and keep moving despite challenges is essential.
“If I figured out how to snatch 300 pounds, I can figure out how to build a million-dollar business,” Ben said. He also shared how the lessons learned from fitness carried over into his marriage and fatherhood, reminding us that business, fitness, and family life all require constant work.

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